Design and Illustration for
B Corps, Ethical Brands & Purpose-Led Businesses
You’re building a business that puts people, planet, and purpose at its core. You’ve got strong values and a meaningful story to tell. The challenge is making sure that story comes through clearly, creatively, and with real impact.
That’s where I come in. I help ethical and impact-driven brands bring their purpose to life, not with corporate waffle or empty feel-good slogans, but with thoughtful, strategic design and illustration that connects with people and earns their trust.
What I Offer
Impact communications
Turn your social and environmental commitments into clear, engaging content that helps people understand what you do and why it matters.
Packaging design
Show your values through thoughtful, sustainable, on-brand packaging that customers connect with.
Infographics & data storytelling
Transform dense sustainability data, ethical sourcing stories, or circular economy commitments into clear, beautiful visuals.
Campaign design
Thoughtful, eye-catching work that helps you share your message with confidence, from product launches to purpose-led campaigns.
Brand development
Whether you’re just starting out or need a values-driven refresh, I can help shape a visual identity that aligns with your mission and message.
Why me?
I’m an independent designer and illustrator who specialises in working with people and organisations doing good things, from B Corps and ethical FMCGs to social enterprises and mission-led startups.
My approach is rooted in clarity, curiosity, and care, values that underpin everything I create. I understand the pressures that come with walking the ethical walk: compliance, sceptical audiences, internal buy-in, and the constant push to prove your impact.
I’m not here to greenwash or gloss over the complexity. I’m here to help you communicate what you actually stand for with visual storytelling that’s honest, engaging, and considered.
See my full portfolio
Let’s work together.
If you’ve got a project that needs clear, human-centred illustration, design, branding or a combo of all three, I’d love to work with you.
